My SEO Story
How A 50 Year Old Made Number 1 On Google And Started Generating Real Business Leads…..and
How He Can Help You Do The Same For Your Business
This will be of interest to you if you have a business website that isn’t performing and bringing in customers or if you’ve struggled to get a good search engine ranking for your site without any success. My story will show you that if you have the correct search engine optimisation techniques applied to your website it is possible to rank highly and as a result attract more FREE traffic and potential customers to your business.
In the middle of 2007 I began building basic WordPress websites purely as a hobby and to try and promote some affiliate products. At the time I didn’t have much idea about how to get the sites ranking well in the search engines but I eventually cottoned on to this thing called SEO. As I began to learn more about the concept of search engine optimisation I became eager to try and master it as best I could.
It got to a stage where I thought that I would quite like to try and get a job within the SEO industry here in Manchester, UK.
It turned out that my age and lack of actual experience seemed to be a problem for the companies that I contacted. I can understand their attitude now because there were no doubt more suitable candidates than I looking for an SEO job.
At the time however it left me somewhat disillusioned. Out of frustration I set up a website called SEO Manchester targeting the exact same keywords. I suppose I did it more as a test of my own self-taught SEO skills against those of the SEO companies in Manchester. I thought that I’d just see how well I could get my website to perform against the might of the large companies sitting on the first couple of pages of Google for my search term “seo manchester”.
It appeared way down in the Google rankings at first but I concentrated on getting the on-page SEO right and started an off-page campaign.
Around the seventh week I checked my ranking and it was at the number 1 spot. What a great feeling!
It stayed there for about 10 days and then was knocked off by the large SEO company sitting directly below me. I resigned myself to thinking that it would be really tough to reclaim the number 1 slot but I continued to work on my site’s seo.
I then received an email about 2 months later asking if I’d realised that I was back at the number 1 spot again.
That was on 16th October, 2009 and my site has remained there ever since. That makes it nearly 6 months at the top spot as I’m writing this article.
This is where my story starts to make sense if you’re a business owner with a website that isn’t performing as it should i.e. generating customers.
Shortly after it hit the number 1 position on Google I started to get a few emails from business people asking if I could do the same for their websites. Initially I must admit that I politely declined their requests as I wasn’t confident about dealing with other peoples websites, particularly relating to their businesses.
Then around Christmas time of 2009 I received an email from a professional photographer in Manchester who said that he had been following my progress with interest, that he was impressed with what I’d achieved and that he wanted me to work on his website. He said that he knew that I was a relative ‘novice’ but as his website was appearing nowhere in the search engines for any keyword he had nothing to lose. So, I thought why not?
That was to be my first SEO client. We sorted out the on-page SEO, added more content, images and videos. I then set about working on the off-page SEO – backlinks, social media, articles, blogs, forums etc. We targeted one main keyword and 3 secondary keywords for both local searches in the Manchester area plus the UK as a whole.
As I write, his website is on page 1 of Google for both local and national searches for all his secondary keywords and in Google Maps/Local Business Centre where there is one. It is on page 1 for a local search on his main keyword and on page 3 at the moment for a national search. I now work with him on a monthly basis continuing to improve the SEO of his site and creating backlinks.
That success spurred me on to accept more jobs whenever suitable enquiries came in. I have not advertised in any way. All the work I have obtained so far has been as a result of being on page 1 of Google for my keywords. In other words all my customers have been gained for free.
I now have an SEO business which is attracting enquiries every week.
If you’re a business owner can you imagine the powerful leads your own website could generate if it was on page 1 of Google like mine? Even better, wouldn’t you be excited if you were generating these hot leads for free?
The success I’ve had with my own site as a result of the implementation of good on-page and off-page search engine optimisation can be duplicated on any existing website that is struggling or if you want a new SEO ready website built.
Why not email me your website’s url/keywords or call me on 07528 380326 for a no obligation chat.
After all that’s what my SEO business is about – Helping small businesses get more customers.